WASHINGTON — The American Bankers Association, through its Community Engagement Foundation, is calling for banker volunteers to register for its national Teach Children to Save campaign.
Now in its 19th year, the Teach Children to Save program is a national campaign that organizes banker volunteers to help young kids develop a lifelong savings habit. Teach Children to Save Day will be celebrated on April 24, but bankers can hold lessons throughout the year.
“Financial capability is more than financial knowledge,” said Corey Carlisle, ABA senior vice president of bank community engagement. “Through this program, bankers also instill the attitude, skills, and desire needed for kids to exercise good financial judgment.”
Registered banks will be featured in a list of participating banks on ABA’s website and in press materials. Registered bankers will receive real-time customer support, as well as program and communication materials designed and developed exclusively for bankers. Program materials include presentation planning tools, lesson plans and activities for bankers to make savings lessons easy to present and fun for kids. Communications materials range from customizable press materials to web graphics and a comprehensive social media guide. All materials can found on aba.com/teach.
ABA will host two free informational webinars; Teach Children to Save 101 on Jan. 22 at 3:00 p.m. ET, and Teach Children to Save Best Practices on Feb. 18 at 2:00 p.m. ET.
In addition, ABA will hold its first TCTS Banker to Banker Twitter Chat on March 12 from 2:00 – 3:00 p.m. ET for bankers across the country to share with one another their best practices, new ideas and insight into reaching young students through this campaign.
Since 1997, ABA’s financial education initiatives have reached 7.2 million young people with the help of more than 210,000 banker volunteers.
Interested banks should register at https://store.aba.com/ebusiness/Education/BCEBankersRegistration.aspx or call 1-800-BANKERS for more information.