WASHINGTON — The American Bankers Association Foundation is urging local banks to participate in its Lights, Camera, Save! video contest. Lights, Camera, Save! is a national contest that encourages teens to use video to communicate the value of sound money management.
Through Lights, Camera, Save!, teen participants will create up to a 90-second video that demonstrates the importance of using money wisely and submit the video to their local participating bank. The contest is open to aspiring filmmakers of all experience levels.
Registered banks will host the first round of judging and select a winning student to compete on the national level for several awards, including a grand prize of $5,000, plus a scholarship for a teacher at their school to attend the 2018 Jump$tart National Educator Conference. Last year, banks hosted 144 contests in 48 states and Washington, D.C. [View the 2016-2017 winning videos]
“Today’s teens consume much of their content digitally,” said Corey Carlisle, ABA Foundation executive director. “So what better way to reach them with important messages on money fundamentals than through short films? Lights, Camera, Save! encourages students to leverage their creativity and technical skills, and join banks as advocates for financial education.”
The ABA Foundation is offering a free informational webinar on Aug. 17 at 3 p.m. ET for interested banks and will provide contest registrants with real-time customer support and promotional materials.
Bankers interested in participating in the contest can sign up online at aba.com/lightscamerasave. Registered banks will be featured on the list of participating banks on ABA Foundation’s website and in press materials. Since 1997, the ABA Foundation’s financial education initiatives have reached over 9.1 million young people with the help of more than 225,000 banker volunteers.
The American Bankers Association is the voice of the nation’s $17 trillion banking industry, which is composed of small, regional and large banks that together employ more than 2 million people, safeguard $13 trillion in deposits and extend more than $9 trillion in loans.
About the ABA Foundation
Through its leadership, partnerships, and national programs, ABA’s Community Engagement Foundation (dba ABA Foundation), a 501(c)3, helps bankers provide financial education to individuals at every age, elevate issues around affordable housing and community development, and achieve corporate social responsibility objectives to improve the well-being of their customers and their communities.